St Louis Website Design

Posts Tagged ‘seo maintenance plans’

The SEO Marketing Plan

Search engine optimization is not typically considered a “marketing plan” however I it is a very effective way of reaching your target market and staying relavant online (where most people typically spend most of their  time).

SEO is not a short term plan.  I find that if businesses can rank highly for their key terms, they will ultimately stay in front of existing customers as well as reach new customers.  We will also be able to show a measurable gain in search ranking as well as measurable increases in traffic.

While not typically a standard “Marketing Plan”, SEO can be vital to gaining market share and generating positive results while helping grow your website and becoming a major force in your niche market.  For more information about Search Engine Optimization plans and services and how we can convert your marketing budget into real, measurable results, contact the SEO Specialists at 314media.com today!


SEO Maintenance

SEO Maintenance Packages Available

SEO (search engine optimisation) is not a function. SEO is a process. This SEO process takes shape over a long period of time. It takes its due time to evolve and start showing some results. For genuine, long-term SEO benefits, there are no short cuts. And there is a reason behind it.

The search engines appreciate the effort you put into building your content. They not only want to present the latest (and relevant, of course) content to their users, they also want to present content that is constantly updated/upgraded. If you were a searcher looking for information on say, Google, would you prefer a page that was created 6 months ago or a page that was created last week?

The following steps, in big or small ways, affect your SEO campaign:

  • Highly relevant content, strategically written
  • Lots of highly relevant content
  • Quality inbound links
  • One-to-one networking
  • Fully optimised source code
  • Intuitive, obstruction-less interlinking
  • Constant analysis of your search engine positioning

Among these, creating a website with efficient coding practices might not take too much time. But creating content, creating enough buzz to get inbound links and networking takes up lots of time. The website may take over 5-6 weeks to just start appearing at some 200th odd place. It depends on how well you’ve optimised and what’s the degree of competition you face for the selected keywords.

Another factor that takes up lots of time is the chance that you may update intermittently. Such changes are bound to take place as you constantly improve your web pages and your content. Once you make changes, they take a long time to get reflected on the search engine results pages.

SEO may seem like a tedious process in the beginning, but once you cross the threshold and see the result for yourself, the experience is a very rewarding.

314media can provide your business or website with affordable monthly SEO maintenance packages that will take the guess work out of search engine optimization.  Our maintenance programs will not only raise you search rank over time, we will also help you to learn SEO and at some point; you will be comfortable enough to manage this aspect of your web site yourself.  Contact us for more information about our SEO Maintenance packages today!


SEO Maintenance Plans

SEO Maintenance Plans

314media offers affordable monthly SEO maintenance plans.  We are experts in search engine optimization and we offer our services as a simple monthly package.  We use the latest in web tools to diagnose your site and help to build your organic search engine rank and optimization level.

Our monthly SEO maintenance plan packages include the following services:

1. Monitor search engine rankings – there will be fluctuations in your search engine rankings. This is due to search engines changing their formulas and competitors trying to get ahead of you. 314media provides monthly ranking reports on where your site is currently ranked for each of the major search engines.

2. Traffic Tracking – it’s essential to know where most of your traffic is coming from so you can make adjustments to your marketing strategies.  314media reviews your site statistics to check how much traffic you are receiving, where is it coming from and what keywords are being used to find your site.

3. Keyword research – . You may have high search engine positions for your most important keyword phrases but if you are not receiving any traffic from those phrases, you will need to evaluate the keywords that you have used. Attaining a number 1 ranking for keywords that no one will search for, will not increase your traffic.

4. Competitive analysis – 314media reviews where your competitors are currently ranked for the same keywords you are using for your web pages.  We check how many competitors you have for each of the major search engines. If there are too many competitors for a particular keyword it may be better to use less competitive keywords for your web pages or use them in conjunction with the most popular ones.  314media will also analyze the link popularity of your competitors to determine how many incoming links they have and what the quality of those links are. You should not link to unrelated sites and ideally link to sites that already attract a lot of traffic.

5. Adding fresh content – Web sites that continuously update their content usually experience higher rankings than stagnant web sites.  New keywords should be researched before adding new content. This will help boost your traffic and rankings because visitors will have more ways to land on your site based on the keywords they entered in the search engines. One great way to achieve this is to add new articles to your site on a regular basis.

6. Web copy analysis – Getting lots of traffic to your site does not guarantee sales. Sales primarily depend on how effective your copy is.  You want to convert visitors into sales.  314media will analyze how your web copy is structured on the page, what words you are using, if it is written for your target audience,  and check for spelling and grammatical errors.

7. Boost link popularity – this refers to the amount of other quality web sites that have links pointing back to yours. The more quality links there are, the better you will rank on the major search engines. We research other sites that are related to yours and add or exchange links with them. This may require a links/resources page to be added to your site.

8. Tweaking web site structure and navigation – if visitors are having a difficult time navigating your site, reading the content or experience broken links, then we will repair or tweak the site to make it more suitable for your visitors

We offer an affordable monthly package to help your business optimize your website for search engines.  We have a proven track record and are up to date on the latest search engine optimization strategies, procedures and tools.  Contact us today to learn more about our SEO Maintenance Packages that are custom designed and tailored to suit your business’ direct needs.  We offer affordable monthly package pricing at all budget levels. Contact us today to learn more.


St Louis Businesses Need SEO Web Services

St Louis Businesses Need SEO Web Services

When you start a new web company or create a new website or start a new business, one of your first questions will be “how do I get traffic?” After all, traffic means more sales, more clients, more advertisers… and more money. And while you can implement Adwords campaigns and other paid methods, the most valuable traffic is that which comes organically and directly from the search engines. Natural, organic traffic from Google, Yahoo, and the others is free, it is specific, and is already partially pre sold. Which makes good search engine optimization a key part of building and improving your website.

Looking around the web for ways to improve your traffic and rankings, you probably came across plenty of offers for SEO services. But if you have never contracted an SEO company before, you may not know if it is worth it. Do you even want an SEO professional for your site? The answer is a resounding yes. For five very important reasons.

1. In depth SEO knowledge. As a webmaster, you have access the limitless material about SEO. There are webmaster and SEO forums to look at, and lots of paid courses, “tricks,” and materials. But no matter what you read, you will never be able to amass the knowledge that an SEO services professional has. And why? Because you have to focus on other elements of your website. An SEO professional can focus 100 percent on SEO… because it is what they do, and they do it exclusively.

2. Professionalism. An SEO services company works only with search engine optimization, and so must always keep up with new methods and ideas. They are SEO professionals. And a big part of doing SEO as a profession is using little known methods that webmasters cannot implement on their own. Among these methods are things like the analyzing the psychology of your visitors, the usability of your site, etc.

3. Results. You can learn elements of search engine optimization and put them into use yourself. You can submit articles, try to use social media, and do you best to optimize your pages for the search engines. Even so, your results will not be as good as those you would get using SEO services. Why is that? Because SEO professionals not only know and use all of the methods that you do, they also have a wide range of alternative SEO methods. SEO services get the kind of results that you cannot… and they do it quickly.

4. Time Savings. Working on the search engine optimization of your site takes time. Sometimes a lot of it. You have to read up on new SEO news and methods, write content and articles, and build links. This does not just mean work… it means time. If you hire SEO services to do this sort of work for you, you will have more free time to focus on your own areas of expertise.

5. Value of investment. Some SEO services cost more than others, and sometimes they seem too expensive. But only when you do not take a closer look. The truth is, cost goes in the opposite direction… it is too expensive not to get SEO help. Because doing your own optimization involves spending money, too… and you end up spending more than you should on wasteful “tricks” and resources that cannot help you. Though using an SEO company means spending money, it is a much more efficient use of your investment.

Contact 314media to learn how we can optimize your web site for a better organic search placement.  We are a St. Louis based web design, WordPress, and SEO consulting company and we have a proven track record for increasing page rank and search engine placement.  Contact us today to learn how we can help your business become more visible.


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